Commercial Tools Hub

AI-powered dashboards for revenue growth management, demand planning, consumer intelligence and trade optimisation.

Source files used in tools:

SG Forecast P&L Data

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Commercial

2 tools

Commercial Cockpit

All commercial teams P&L and ROI calculators in one unified cockpit.

IRVINS_Commercial_Cockpit_final-2.html

P&L Actuals vs Budget Dashboard

Detailed P&L actuals vs budget with marketing spend view and RGM simulation.

IRVINS-Commercial-Dashboard-Branded-4.html

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Analytics

2 tools

P&L Executive View

High-level P&L overview for quick performance snapshots across markets.

IRVINS-Dashboard-Enhanced-5.html

BU Forecasting Assistant

Demand planning and external signal tracking for business units.

IRVINS-Forecast-and-Signals-6.html

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Marketing

2 tools

Consumer Sentiments & Campaign Hub

Consumer sentiments with campaign viewer and budget tracker.

IRVINS-Combined-Hub-3.html

PR & KOL Outreach

Search and manage PR contacts and KOL partnerships for campaign outreach.

PR-KOL-Outreach-8.html

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Retail

2 tools

Lease P&L Calculator

Store-level P&L modelling — rent, CAPEX, breakeven and scenario comparison.

Retail-Lease-Calculator-9.html

Retail Agent & Incentive Engine

Retail agent management with incentive tracking, commission structures and performance analytics.

IRVINS-Retail-Hub.html

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MT / B2B / Partnerships

2 tools

MT Partnerships & Agents

Agent performance tracking, listing status and trade term optimisation.

IRVINS-MT-Partnerships-Agents-10.html

Check and verify Degas data for MT, B2B and partnership accounts.

IRVINS-Degas-Checker.html

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E-Commerce

1 tool

Marketplace performance, D2C analytics and digital channel KPIs.

IRVINS-Ecomm-Hub-11.html

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Reporting

1 tool

Weekly Report Assistant

Streamlined weekly report creation assistant for the commercial team.

IRVINS-Weekly-Report-Assistant-7.html